• Legendary Land Cruiser nameplate returns to Canada after a 35-year hiatus
  • Standard i-FORCE MAX hybrid powertrain producing 326 horsepower and 465 lb-ft of torque
  • Three distinct grades – including retro-inspired 1958 and limited production First Edition
  • Starting MSRPs: $69,290


TORONTO, Ontario (February 27, 2024) – It’s the legendary SUV – reborn, and ready for adventure. The Toyota Land Cruiser returns to Canada with a thrilling combination of capability, reliability, and style – equally at home on rugged trails or slick city streets and available in four exciting grades.

“When Toyota came to Canada in 1964, the Land Cruiser was one of our three models and as Toyota’s longest-running nameplate, it helped our company take its first steps on what has become a remarkable journey in this country,” said Cyril Dimitris, Vice President, Toyota Canada Inc. “Now, after a 35-year hiatus, we’re thrilled to bring back the Land Cruiser to Canada – as a high-quality off-roader that’s designed to help a wider range of Canadians embark on new adventures.”

The 2024 Land Cruiser was designed from the outset to be authentic, reliable, timeless, and professional – and these qualities are evident in every detail.

To craft a new Land Cruiser, Toyota designers and engineers started with performance and capability, which is why the Land Cruiser leverages Toyota’s TNGA-F global truck platform as its foundation. This gives Land Cruiser the strength it needs to withstand punishing off-road conditions while also conferring impressive ride comfort and on-road manners.

Every Land Cruiser is exclusively electrified, equipped with Toyota’s i-FORCE MAX hybrid powertrain as standard. This system is built around a 2.4L intercooled turbocharged engine connected to an eight-speed automatic transmission via an electric motor in the bell housing. This design offers maximum performance – enabling the Land Cruiser to achieve 326 combined horsepower and 465 lb-ft of torque. With a trailer hitch standard on all grades, the Land Cruiser can tow up to 6,000 lbs.

To this, engineers added an impressive package of Toyota’s state-of-the-art off-roading technologies. All 2024 Land Cruisers feature full-time four-wheel-drive with a centre locking differential, electronically-controlled two-speed transfer case, an electronic locking rear differential, and automatic limited slip centre differential. These features are enhanced with additional handling and control technologies, including standard CRAWL Control, Downhill Assist Control, Vehicle Stability Control, and a three-setting Drive Mode Select system. Higher grades feature additional technologies such as Multi-Terrain Select and Multi-Terrain Monitor.

The new Land Cruiser features a newly-developed double-wishbone front suspension, plus a multi-link rear suspension with coil springs. Electric power steering delivers superior steering feel, while disc brakes on all four wheels provide ample stopping power.

The Land Cruiser conveys its capabilities while honouring its heritage with a squared off body profile, short front overhang, and a lower beltline that provides superior outward visibility.

Open the doors, and the Land Cruiser welcomes adventurer to a generous cabin loaded with comfort and convenience features. Smart design choices place controls and gauges within easy reach and sightline for the driver. All models feature multi-zone automatic climate control, heated front seats, a heated and leather-wrapped steering wheel on a tilting/telescoping column, and USB charging points.

The Land Cruiser puts intuitive technology at one’s fingertips – and voice. Every model features the Toyota Multimedia system – a bundle of smart connectivity technologies that keeps drivers informed and safe while simplifying their lives behind the wheel. The system integrates wirelessly with both Apple CarPlay and Android Auto and features Toyota’s newest interface, which improves interaction between people and vehicle through sight, touch, and voice. Many functions may be controlled via the touch screen via the same gestures used on mobile phone screens. Other technologies include Toyota’s Smart Key System with Push Button Start and an anti-theft alarm system with engine immobilizer.

Every Land Cruiser also comes with an impressive package of safety features, headlined by Toyota Safety Sense 3.0 – the newest configuration of Toyota’s suite of active safety technologies and capabilities that supports driver awareness and decision making to help reduce the potential for accidents. Other standard safety features include a Blind Spot Monitor with Rear Cross Traffic Alert, a backup camera with camera washer, eight airbags, rain-sensing wipers, and Intuitive Parking Assist with Auto Braking.

Toyota Canada launches the all-new Land Cruiser in four grades, as follows:

The 2024 Toyota Land Cruiser 1958 is a retro-inspired model featuring round LED headlamps and a heritage grille with TOYOTA spelled out in full. Other features on this model include Toyota Multimedia with Service Connect, Safety Connect, and Remote Connect plus an eight-inch touchscreen display and six-speaker audio system, a seven-inch multi-information display, 18-inch alloy wheels, fabric upholstery, heated front seats, heated steering wheel, two-zone automatic air conditioning, and a 2400-watt AC outlet in the cargo area. Off-road features such as CRAWL control, Downhill Assist Control or electronic locking rear differential are also standard.

The 2024 Toyota Land Cruiser introduces more modern styling and additional features designed for off-roading. This model starts with the 1958 grade, with the following changes and enhancements: Rectangular LED headlamps, Rigid fog lamps, heated exterior mirrors, 18-inch alloy wheels, a power tilting/sliding moon roof, a power back door, Toyota Multimedia with Service Connect, Safety Connect, and Remote Connect plus a 12.3-inch touchscreen display and 10-speaker audio system, power adjustable driver’s seat, power-adjustable steering column, Softex upholstery, heated and ventilated front-row seats, three-zone automatic air conditioning, 12.3-inch full digital gauges, a wireless charging dock for smart phones, the Multi-Terrain Monitor and Multi-Terrain Select systems, and a Stabilizer Disconnect Mechanism that increases suspension flex at the push of a button.

The 2024 Toyota Land Cruiser Premium Package enhances the Land Cruiser grade with a bundle of luxury features – including 20-inch alloy wheels, steering wheel-mounted paddle shifters, Toyota Multimedia with Drive Connect, 14-speaker JBL Premium audio system, head up display, digital key, Front Cross Traffic Alert, Lane Change Assist, Driver Monitor, Traffic Jam Assist, a centre console cooler box, leather upholstery, power adjustable front row seats, driver’s seat memory system, and a digital rear view mirror.

The 2024 Toyota Land Cruiser First Edition is a limited production model of just 290 units for all of Canada. This model features several exclusive items – including front and transfer skid plates, rock rails, a unique roof rack, 18-inch alloy wheels with unique finish, rally-inspired mud flaps, a backdoor with opening guard plus LED lamp, and exclusive interior accents such as embossed lettering on the door shoulders. Other features on this model include round LED headlamps, Toyota Multimedia with Service Connect, Safety Connect, and Remote Connect plus a 12.3-inch touchscreen display and 14-speaker JBL Premium audio system, a head-up display, steering wheel-mounted paddle shifters, leather upholstery, power adjustable front-row seats, driver’s seat memory system, and a digital rear view mirror, plus additional standard equipment from the Land Cruiser grade. This model is also offered in exclusive two-tone body colours.

2024 Toyota Land Cruiser pricing

Model Starting MSRP Estimated Vehicle Price*
Land Cruiser 1958 $69,290 $72,921
Land Cruiser $77,290 $80,921
Land Cruiser Premium Package $83,290 $86,921
Land Cruiser First Edition $90,370 $94,001

*NOTE: Vehicle Price includes MSRP/Freight PDI/AC charge/maximum Dealer fees/maximum other fees and charges, and excludes taxes, license, insurance and registration.

The 2024 Toyota Land Cruiser will go on sale this Spring at Toyota Dealers across Canada. For complete and up to date details and specifications visit

About Toyota Canada Inc.
Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota has sold over six million vehicles in Canada through a national network of 287 Toyota and Lexus dealerships. Toyota is dedicated to bringing safety, quality, dependability and reliability to the vehicles Canadians drive and the service they receive. TCI’s head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax, and parts distribution centres in Clarington and Vancouver. Toyota also operates two manufacturing facilities in Canada. Having produced more than nine million vehicles, popular Canadian models built at these facilities include Toyota RAV4, Toyota RAV4 Hybrid, Lexus RX 350 and RX 450h hybrid, as well as Lexus NX 250, NX 350 and NX 350h hybrid. The company has sold more than 20 million electrified vehicles worldwide and is the number one seller of electrified vehicles in Canada.